United Business Media Forum

Pulled this from Beaufort's note out this morning on Research Tree: "The diversification of UBM's electronics media portfolio bodes well for its Events First strategy. The move would enhance the alignment in its portfolio of events and other marketing services. Last week, UBM acquired Content Marketing Institute, which further strengthened its position in the US events industry. Content marketing is an exciting sector, which complements UBM's presence in the technology sector. Recently, UBM released a trading update and stated that its performance was in line with expectations for the year to date (18th May). Large events such as Game Developers' Conference, MAGICVegas, Enterprise Connect, MD&M West and Hotelex/FineFoods continue to drive performance. The company progressed further by integrating the Events First strategy with its new customer relationship management (CRM) platform; its savings from procurement remain on target. The integration of the recently acquired Business Journals, Inc. is underway."

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Beaufort's note out this morning, it's free to download from Research Tree... "The acquisition of CMI strengthens UBM's portfolio and position in the US events industry. Content marketing is an exciting sector that complements UBM's presence in the technology sector. Recently, UBM released a trading update and stated that its performance was in line with expectations for the year to date. The large events continue to drive performance, most notably, Game Developers' Conference, MAGICVegas, Enterprise Connect, MD&M West and Hotelex/FineFoods. The company made good progress in the implementation of the first events transitioning onto the new Customer Relationship Management (CRM) platform and in procurement savings on target. Integration of the recently acquired Business Journals Inc is underway. In light of the developments..."